In 2014, the Stedelijk Museum 's-Hertogenbosch launched the three-year art program 'Reinventing Happiness', in which the museum, together with artists Sjaak Langenberg and Rose de Beer, artist Jeanne van Heeswijk in collaboration with theatre maker Paul De Bruyne and artist Frank Bruggeman, museum visitors and residents of 's-Hertogenbosch, has been looking for new social and sustainable forms of happiness.
Stedelijk Museum ‘s-Hertogenbosch
Curators: Joanne van der Zande, René Pingen
Spacial and graphic design: in collaboration with Roosje Klap and Marine Delgado
Materials: Exhibition design, printed materials, newspaper, digital campaign
Photography: Roel Backaert